Professional Guide

Business Development & Sales

These are insights into Business Development & Sales across different sectors for you to explore in greater depth. For more information on ideal candidates, opportunities at IE, the application and recruitment process, and additional resources, please return to the main Business Development & Sales Guide.

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Tech & Digital Sector

TECH & DIGITAL SECTOR

Tech sales is one of the highest-paying, fastest-growing career paths in 2026. Companies are hiring globally for BD & Sales roles, especially junior positions (internships and graduate programs). With the AI boom and shift to SaaS business models, demand for sales talent has never been higher, and most roles offer remote/hybrid flexibility, equity compensation, and rapid career progression. Key subsectors:

  • SaaS & Cloud: Salesforce, HubSpot, Snowflake, ServiceNow
  • AI/ML: OpenAI, Anthropic, Scale AI, Databricks
  • FinTech: Stripe, Revolut, Adyen, Klarna
  • HealthTech: Doctolib, Teladoc, Oscar Health
  • Cybersecurity: CrowdStrike, Palo Alto Networks, Okta

Tip: Use the product before you apply Most SaaS companies offer free trials, sign up, explore, and reference your hands-on experience in your application. Connect with tech sales professionals on LinkedIn (IE alumni are especially helpful). Check out the careers pages below and use search filters (keywords: business development, sales, graduate, SDR, BDR).

Check out the careers pages of different tech companies

Finance & Fintech Sector

FINANCE & FINTECH SECTOR

Finance sales is about building trusted relationships to help clients achieve their financial goals: whether managing wealth, executing trades, or accessing capital. This sector offers high compensation, prestige, and long-term client relationships. In 2026, the FinTech boom has created a bridge between traditional finance and tech-style selling, opening new pathways for early-career professionals.

Financial sales roles require deep product knowledge, regulatory awareness, and exceptional relationship-building skills. Clients range from high-net-worth individuals to large corporations, and sales cycles can span months or even years, but the deal sizes and commissions reflect that investment. Some subsectors in Finance to consider if interested in Sales & Business Development roles:

Some Subsectors in Finance

  • Global Market (Sales & Trading)

    Sales & Trading professionals execute buy and sell orders for financial products, equities (stocks), fixed income (bonds), commodities (oil, natural gas), foreign exchange, and derivatives. Traders seek incremental profit on each transaction, while salespeople build relationships with institutional clients (hedge funds, pension funds, asset managers).

    Key skills: Market analysis, quick decision-making, risk management, client relationship management
    Top companies: Barclays, Citi, JPMorgan, Bank of America, Goldman Sachs, Deutsche Bank, Morgan Stanley

  • Private Wealth Management (Private Banking)

    Private Wealth Managers (also called Private Bankers or Wealth Advisors) work with high-net-worth individuals and families to manage investments, plan estates, and navigate complex financial decisions. The role is deeply relationship-driven — building long-term trust with clients whose portfolios often exceed $1M+. This is a consultative sales role: you're not pushing products, you're designing customized financial strategies. Success depends on deep financial expertise, discretion, and networking ability.

    Key skills: Financial planning, investment strategy, relationship management, regulatory knowledge
    Top companies: UBS, Morgan Stanley, Goldman Sachs, Bank of America Private Bank, JPMorgan Private Bank

  • Corporate & Commercial Banking

    Corporate Banking focuses on lending, treasury management, and financial services for mid-size to large enterprises. Sales roles (often called Relationship Managers) involve building relationships with CFOs and finance teams to offer credit facilities, working capital solutions, and cash management services. This is a major entry point for finance sales, less competitive than Private Wealth or S&T, but still high-value and relationship-intensive.

    Key skills: Credit analysis, business acumen, relationship management, financial modeling
    Top companies: JPMorgan Commercial Banking, Bank of America Business Banking, HSBC, Citi, Wells Fargo

  • Fintech

    FinTech represents the convergence of finance and technology, companies using software to deliver financial services faster, cheaper, and more efficiently. Sales roles in FinTech combine tech-style selling (SaaS sales cycles, product demos, metrics-driven) with financial services expertise. Two main categories:

    • B2B FinTech: Selling payment infrastructure, banking APIs, or financial software to businesses (Stripe, Plaid, Adyen, Ramp, Brex, Wise)
    • B2C FinTech: Selling digital banking, investment apps, or financial tools to consumers, often through partnerships/BD (Revolut, N26, Chime, Robinhood, Betterment)

    FinTech sales offers the fast career progression and equity compensation of tech, combined with financial services domain expertise. It's an ideal bridge for students interested in both sectors.

    Top companies (B2B): Stripe, Plaid, Adyen, Ramp, Brex, Wise, Checkout.com
    Top companies (B2C): Revolut, N26, Klarna, Chime, Nubank, Robinhood

Breaking into finance sales

Networking is everything. Many finance sales roles are filled through referrals rather than open applications. Start early:

  • Attend finance conferences and IE Finance Club events
  • Reach out to IE alumni working in the sector, they're often willing to help
  • Consider certifications that demonstrate commitment: Bloomberg Market Concepts (BMC), CFA Level 1, or Series 7 (for U.S. roles)
  • For FinTech, use the products you want to sell, sign up for Revolut, explore Stripe's documentation, test Ramp's platform
  • Finance sales is meritocratic once you're in, but getting in requires intentional networking and credential-building.

Check out the careers pages of the companies listed above, filtering by: business development, sales, graduate program, analyst, relationship manager, wealth advisor.

Industry Sector

INDUSTRY SECTOR

Industrial sales offers high-value B2B opportunities with long-term client relationships and substantial deal sizes. These roles combine technical product knowledge with relationship management, making them ideal for students with STEM backgrounds or strong curiosity about how things work. In 2026, traditional industrial sectors are undergoing digital transformation (IoT, AI-driven manufacturing, Industry 4.0), creating new opportunities for tech-savvy sales professionals.

Sales cycles are typically longer (3–12 months), deals are larger, and the focus is on consultative selling to technical stakeholders (engineers, procurement managers, plant directors). Roles often include travel and face-to-face relationship building.

  • Industrial & Manufacturing

    This encompasses construction materials, chemicals, manufacturing equipment, and industrial products. Sales are technical and B2B-focused, you're selling everything from building materials and chemical specialties to machinery, automation systems, and industrial components. Your clients are typically purchasing departments, site managers, engineers, and operations teams. Success requires understanding technical specifications, supply chain dynamics, and long-term relationship management.

    Key roles: Technical Sales, Inside Sales, Key Account Manager (KAM), Product Manager, Business Development Manager
    Top companies: BASF, Siemens, Honeywell, 3M, Sika, Saint-Gobain, Hilti, ABB, Schneider Electric, Emerson, Henkel, Air Liquide, Caterpillar

  • Automotive

    The automotive sector includes vehicle manufacturers (OEMs) and the tiered supplier network (Tier 1 and Tier 2 companies).

    • Tier 1 suppliers sell complete systems and components directly to automakers (e.g., VALEO, Faurecia, Lear, Bosch)
    • Tier 2 suppliers manufacture parts for Tier 1 companies

    Sales roles focus on managing relationships with purchasing and engineering departments. In 2026, the shift to electric vehicles (EVs) is creating significant demand for sales professionals who understand battery systems, electric drivetrains, and charging infrastructure.

    Key roles: Sales Engineer, Key Account Manager, Inside Sales, Product Manager, After-Sales Manager
    Top companies (Traditional OEMs): BMW, Mercedes-Benz, Volkswagen Group, Ford, Nissan, Stellantis
    Top companies (EV & Suppliers): Tesla, Rivian, Lucid, Bosch, VALEO, Faurecia, Continental, ZF

  • Energy & Climate Tech

    The energy sector is rapidly shifting toward renewable energy and climate technology, this is where the growth is in 2026. Sales roles focus on:

    • Renewable Energy Projects: Solar farms, wind installations, battery storage, hydrogen infrastructure, energy communities
    • Clean Energy Products: Solar panels, wind turbines, batteries, EV chargers, energy management systems
    • Traditional Energy (Oil & Gas): Still relevant but declining share of hiring

    These roles are highly consultative, selling complex, multi-stakeholder projects to governments, utilities, corporations, and developers. The interlocutors vary by project type and size.

    Key roles: Business Development Manager, Commercial Engineer, Key Account Manager, Sales Executive, Technical Sales
    Top companies (Renewables): Vestas, Siemens Gamesa, Ørsted, EDP Renewables, Iberdrola, Enel Green Power, Tesla Energy, Northvolt
    Top companies (Traditional Energy): Shell, TotalEnergies, Repsol, BP

Breaking into industrial sales

Technical background helps but isn't required. What matters most: curiosity about how things work, ability to quickly learn complex products, and strong relationship-building skills. Many companies offer extensive training programs on technical product knowledge. Focus on demonstrating:

  • Problem-solving mindset
  • Comfort with B2B sales cycles
  • Interest in the specific industry (follow industry news, attend trade shows, connect with professionals)

Check out the careers pages of the companies listed above, filtering by: business development, sales, graduate program, key account manager, commercial manager, technical sales.

Fast Moving Consumer Goods Sector (FMCG)

FAST MOVING CONSUMER GOODS SECTOR (FMCG)

FMCG sales offers the opportunity to work with iconic, household-name brands that millions of people use every day. It's a fast-paced, competitive environment with clear career progression and strong graduate programs from companies like Procter & Gamble, Unilever, and L'Oréal. In 2026, the sector is evolving rapidly with e-commerce, direct-to-consumer brands, and retail media networks creating new sales channels beyond traditional retail.

What FMCG sales look like

  • FMCG sales roles are B2B, you're selling to retailers, distributors, and wholesalers (not directly to end consumers). Here are the main functions:
  • Field Sales / Territory Management: Visit retail stores (supermarkets, pharmacies, convenience stores) to manage stock levels, build relationships with store managers, secure shelf space, and execute merchandising plans. Entry-level roles often start here.
  • Key Account Management (KAM): Manage relationships with major retail chains (Carrefour, Tesco, Walmart, Amazon), negotiate pricing, promotions, shelf placement, and annual contracts. High-stakes, strategic role.
  • Trade Marketing: Support retail partners with point-of-sale materials, in-store promotions, merchandising strategies, and shopper insights. Bridge between marketing and sales.

Key Trends for 2026

  • E-commerce as a major retail channel: Amazon, Instacart, and online grocery are now major accounts requiring digital Key Account Management skills, you're still doing B2B sales, just to online retailers
  • Direct-to-Consumer (D2C): Brands like Glossier, Warby Parker, and subscription services bypass traditional retail entirely, creating partnerships and growth roles rather than traditional sales
  • Retail media networks: Brands buy advertising on retailer websites (Amazon Ads, Walmart Connect), creating new commercial opportunities

Key Subsectors & Top Companies

SUBSECTOR TOP COMPANIES
Food & Beverage Nestlé Coca-Cola PepsiCo Danone Mondelez
Personal Care & Beauty L'Oréal Unilever Procter & Gamble Estée Lauder Henkel
Household Care Procter & Gamble Unilever Reckitt Benckiser SC Johnson Henkel
Health & Wellness Johnson & Johnson Bayer GSK Reckitt Haleon
Baby & Childcare P&G (Pampers) Kimberly-Clark Nestlé (Gerber) Danone (Aptamil)

Career Progression in FMCG

ENTRY POINTS
Graduate Programs
Rotational schemes with structured training and mentorship
Internal Sales Roles
Direct entry into field sales or trade marketing positions
TYPICAL CAREER PATH
Field Sales Representative Key Account Manager Sales Director / Head of Sales

What FMCG Rewards: Performance, commercial instinct, and relationship-building skills drive advancement in this sector.

Breaking into FCMG sector

Hands-on retail experience matters. Many successful FMCG sales professionals start with field sales internships, merchandising roles, or even part-time retail work during university. FMCG companies value energy, resilience, and commercial awareness, often more than academic credentials.

Consider applying to graduate programs early (applications often open 12+ months before start dates). Companies like P&G, Unilever, and L'Oréal have highly competitive rotational programs with structured training. Many IE students have successfully entered FMCG through these programs, check out Ana Ibarra's journey towards a Sales Graduate Program for a real example.

Check out the careers pages of the companies listed above, filtering by: business development, sales, graduate program, field sales, key account manager, trade marketing.

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