Wed, Jun 23, 2021

5 PM – 6:30 PM (GMT+2)

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Join us in understanding how we can best use data to systematically and methodically power business decisions to enhance processes, to get a better understanding on how users interact with products, to inform, and to generate revenue.

This event is open to HST and A&D Students and Alumni.


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Andrew McCarthy

Founding Academic Director, Master in Customer Experience and Innovation

Andrew PW McCarthy is a designer, consultant, and educator. Andrew relocated from New York City to Madrid around a decade ago and works internationally as a designer, creative, and consultant in multinationals and a great many startups, advising and leading organizations to deliver impact via innovation processes, creativity, strategy, customer and user experience, customer centricity, culture, and many fields of design. Andrew studied philosophy and the history of math and sciences, then design, and he spent much of his early career at the independent energy sector publisher, Energy Intelligence Group, where he moved from editorial and journalism to production and design before assuming the role of Creative Director. In addition to project work, he teaches innovation, design and creativity, and entrepreneurship as an Adjunct Professor at IE, a Visiting Professor at Trinity College Dublin, and Adjunct Faculty at other institutions. Andrew is the founding and current Academic Director for the Master in Customer Experience & Innovation at the IE School of Human Science and Technology where he has received multiple nominations for Best Professor and been awarded IE Prizes for Teaching Excellence by students every year for the past five years. Andrew is on the Board of Advisors for Intelligent Futures, MVDM, and numerous startups. Andrew speaks and moderates at events and conferences, practices improv and plays music, and lends his voice to ads and audiobooks, his daughters' bedtimes, and the startlement of animals great and small.

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Jennifer Durand

Gerente jefe de proyectos at Oficina de Arquitectura Versátil

Jennifer Durand is an architect, entrepreneur, and teacher with experience in residential and commercial projects. She is interested in the application of technologies in architecture such as 3D printing, augmented reality, virtual reality, and artificial intelligence.

She is currently the lead architect in her own architecture, design and technology studio called OVA (Office of Versatile Architecture), is co-founder of the virtual architecture research studio OLA.research (Online Lab of Architecture) and teaches Level VI of workshop 14 as a tenured professor at the Ricardo Palma University.

Among her awards and recognitions, she has been the winner of the last call for curatorial projects of Espacio Virtual by the Telefónica 2021 foundation for the project "The power of data", she has exhibited the project "Akakor, the vr experience" in the Digital Futures Young 2020, the same project has been exhibited at Transpiksel 2020, has had 2nd place in the Futurly 2k 2020 contest, has reached a finalist in the Nonarchitecture Social Distancing Housing Block 2020 contest, has had honorable mention in the Piranski Dnevi contest International for students in 2019, among others.

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Jonthan Nelson

Media, Partnerships, & Special Projects

Former U.S. Fulbright Scholar working at the intersection of technology and society. My current work involves supporting multistakeholder initiatives at the intersection of the public, private, and non-profit sectors in employing digital research methodologies to better understand the component elements of the public digital discourse around critical sociopolitical events and thematic areas of human digital interaction such as cultural discourse, public health, climate change, and education, among others. Check out some of my team's recent work here:

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IE Alumni Plus | Website | View More Events

Nashila Velji
Co-hosted with: IE Global Alumni Relations, HST, IE School of Architecture & Design

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