Masterclass with Vasundhara Mudgil -"The Power of You: Personal Branding and Strategic Networking"

Vasundhara Mudgil

Head of Communications

Spotify

https://www.linkedin.com/in/vasundharamudgil/

Vasundhara (IE IMBA Batch 2015 alumna)joined Spotify as one of the founding India team leads in 2018. During this time, as the Head of Communications, she has developed a sound strategy and strong narrative around how the audio streaming platform is at the centre of local culture and moments, for listeners, creators, and partners. She was instrumental in the brand’s launch and focuses on its success through consistent brand protection and proactive storytelling in one of Spotify's fastest growing markets. Over the last year, she has spent time creating not just the consumer and business narrative, but rather, the industry narrative, through advocacy initiatives that bring the industry and government stakeholders together.

With over 16 years of experience, Vasundhara worked with Intel and PR consultancy, Burson. She has been recognised as Reputation Today’s 40 Under 40 in PR, a Top 100 Influential Game Changers in PR for two years in a row by exchange4media, and an IE IMBA 50 Alumna. She has also been on several prestigious award juries in India.