Going Viral on Purpose
by
Tue, May 19, 2026
5 PM – 6 PM (GMT+2)
MARIA DE MOLINA, 31
MM-203
Calle de María de Molina, 31, 28006 Madrid, Spain
Registration
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Details
Most startups die in silence. Cluely didn't - and Daniel Min knows why.
In 9 months, Daniel scaled Cluely's social presence to 250K+ followers and 1 billion+ organic views, helping the a16z-backed AI startup hit a $100M+ valuation.
Now founder of Mints Media and former CMO of Cluely, the Wharton grad is breaking down the playbook he used to turn an unknown AI tool into one of the most-watched startups on the internet. Cluely's Instagram page currently receives millions of views on every post.
In this session, Daniel will share:
- Why attention is the new distribution moat
- How to engineer marketing momentum on social
- What he learned about fundraising, founder dynamics, and knowing when to leave
If you're building something and wondering why no one's watching - this is the session to be in the room for.
Speakers
Daniel Min
Founder
Mints Media
https://www.linkedin.com/in/daniel-min-04a0031a2/
Ex-CMO of Cluely. Content Creator on Youtube and Instagram. Wharton Graduate.