Bridging Creativity and Strategy: How Brands Stay Relevant in the Social Age
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Back to Marketing Day 2026: The Creator Economy: Building brands in the social media age
Thu, Feb 19, 2026
3 PM – 4:15 PM (GMT+1)
Private Location (sign in to display)
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Details
Speakers
Juan Galofre Ferrer
Coca Cola
I am passionate about marketing and sports, with strong communication skills and the ability to lead multiple projects simultaneously. I have an analytical but also very strategic mindset. I thrive in fast-paced environments and am committed to delivering results efficiently.
I have extensive experience in the FMCG industry, specializing in Marketing, Trade, Customer and Category Management at companies such as Coca-Cola Europacific Partners, PepsiCo, Reckitt and Gallina Blanca (GBfoods).
Arnaud Gouenard
Uber Eats Spain
Brand Marketer, with more than 13 years of experience in tech and media companies, currently Head of Marketing for Uber Eats in Spain.
Sergio Lumbreras Roche
Adidas
Manager Marketing Activation in Adidas Iberia where he is responsible for designing and executing strategic marketing plans for assigned accounts, implementing key concepts across campaigns, digital activations, and consumer events. With +10 years of experience in the company.
Alvaro Montiel Rubira
P&G
Life its not easy for anyone, and if you want something you have to go for it and put your whole heart in everything you do. This is the life philosophy I pursue. Hi I am Alvaro, very pro active professional and highly committed in achieving my personal and profesional goals. International background, employee branding, social networks, marketing & advertising would be some of the google Adwords I will buy to promote my personal branding.
Olga Vilas Sanz
Amazon
Results-driven marketing manager with 7+ years of experience in digital advertising, B2B marketing, and program management. Proven track record in developing and executing cross-channel marketing strategies that drive business growth and customer success. Expert in content strategy, marketing automation, creative thinking and data-driven decision making.
Hosted By
Co-hosted with: IE Campus Life, Global Recruitment
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