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Data-Driven Creativity: How Consumer Insights Shape Marketing Strategy

by IE Marketing Club MIX

On Campus Digital transformation / Big Data Marketing / Advertisement / Comm... Participant-Centered

Back to Marketing Day, Market Research and Consumer Insights: Empowering Decision-Making

Thu, Feb 20, 2025

2 PM – 3:15 PM (GMT+1)

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Join us on the 24th floor for an inspiring panel discussion featuring industry leaders from Disney, Adidas, and Sngular. This session will explore the intersection of creativity and data, uncovering how consumer insights drive innovative marketing strategies. Panelists will share their experiences in leveraging data to inform storytelling, build authentic connections with audiences, and craft campaigns that resonate in a competitive marketplace. Whether you're a marketer, strategist, or creative professional, this panel will provide practical takeaways and fresh perspectives on the power of combining data with creativity to shape the future of brand marketing.

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IE Marketing Club MIX | Website | View More Events

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