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Jan 26 | 5:00pm - 7:00pm

Digital Strategy and the Innovation Dilemma in European Football


Feb 17 | 1:00pm - 8:00pm

Sports Business Summit 2026



Feb 17 | 1:00pm - 2:00pm

Panel Discussion 1: Tech, Innovation & Investment: Shaping the Future of the Sports Industry. With Iñigo Salaverri (Deloitte) and Pedro Felix da Costa (Apex Capital)



Feb 17 | 2:00pm - 3:00pm

Workshop 1: Breaking into the Sports Industry: Career Paths, Skills & Advice



Feb 17 | 4:00pm - 5:00pm

Panel Discussion 2: The Evolution of Sports Marketing: Content, Fans & Brand Engagement. With Francisco Antunez (Liga Portugal) and Imogine Harper (VML Live)



Feb 17 | 5:00pm - 6:00pm

Workshop 2: Inside Sports Digital Monetization: Brands, Rights & Revenue by Hugo Pazos from You First.



Feb 17 | 5:00pm - 6:00pm

Workshop 3: Decision Under Pressure: Inside Race Control and the Art of Real-Time Leadership