Wed, Oct 20, 2021

5 PM – 6 PM (GMT+2)

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IE Women in Business Club brings you a workshop by Wico Lab, a Columbian creative agency. Here you will be able to learn about trend hunting.

Diana Oyaga, Creative Strategist at Wico Lab and IE Alumni, will explain:

- The trend canvas: linking my brand or brief to a current trend.
- Thinking of ideas to go from there: applied to marketing tactics.

Join us on Wednesday, 20th of October at 5 PM CET on ZOOM.





Diana Oyaga's profile photo

Diana Oyaga

Creative Strategist

Wico Lab

Diana is an IMBA graduate of 2016. She is a Colombian marketer passionate about creativity and entrepreneurship. With 12+ years of experience, Diana has worked at global agencies, with international brands and startups in sectors such as fintech, e-commerce, transportation, and education.

Diana is currently starting up her project Wico Lab where she helps entrepreneurs find the right creative strategy for their business.

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IE Women in Business Club | Website | View More Events

Elizaveta Shavrova

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